Capt. Branding Company designed a refined and distinctive branding for WILD WEST COWBOY, a Bangalore-based apparel brand specializing in premium coats. Our creative direction drew inspiration from the rugged sophistication of the brand, blending it seamlessly with modern minimalism. Capt. Branding Company proudly presents the outcome, which is a bold typographic logo that juxtaposes sharp black lettering against a clean white backdrop, evoking strength, elegance and confidence. The visual language captures the essence - ‘dress to impress’- positioning this brand, as a label of luxury and timeless style for the modern gentlemen.